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Protel GMS-Integration With ProCampaign®
Guest Pre- and Post-Stay Messaging (GMS) is one of the most successful marketing instruments for hotels. Through clever automation, you can use relevant occasions for e-mail marketing or messaging to get in touch with your guests and provide them with relevant content at any time. Thus, you use the existing potential of your guests and contribute to an increase of your turnover and the satisfaction of your guests.
In order to achieve this in the best possible way, you need a seamless integration of your PMS (Property Management System) with your CRM or e-mail marketing system. ProCampaign® integrates directly as a protel GMS integration with protel.I/O and thus offers you ideal conditions for successful guest pre- and post-stay messaging.
Accompany Your Guests Before, During and After the Stay Thanks to protel.I/O GMS Integration
As an optimal extension, ProCampaign® fits seamlessly into your protel.I/O. The flexible data structure of ProCampaign® and the flexible interfaces allow you to consolidate all data records and easily integrate additional applications.
Remove data silos: Integrate your protel PMS into the central ProCampaign® database via protel.I/O and thus consolidate all data from various sources. Get a 360° view of your guests and build on your success thanks to individualized pre- and post-stay communication.
Become a Comprehensive Travel Companion from Pre-stay to Post-stay
Accompany your guests along the entire guest journey in real time thanks to marketing automation. Use relevant occasions for the automated dispatch of individual content and provide exactly the information that is relevant at that point in time.
Through the certified protel.I/O interface as protel GMS integration, ProCampaign® is always informed about the current status of hotel bookings. In ProCampaign®, predefined workflows trigger event-related emails - and all this is done completely automatically: booking confirmations, pre-stay communication with relevant hotel information, possible additional services and weather forecasts for the day of arrival. Increase the excitement of your guests.
Even after the check-out, there are many opportunities to stay in touch with your guests via post-stay messaging - provided that they have given their consent to being contacted. Thank your guests for their visit, ask for feedback and make recommendations for the next stay.
Surprise Valuable Guests With Personalized Coupons
Create incentives for further bookings with personalized coupon codes that you can manage directly in ProCampaign® and send by e-mail.
Designing Tomorrow Today: protel.I/O and ProCampaign®
The protel.I/O Enterprise Hospitality Platform connects all areas of the hotel infrastructure and ensures a constant flow of data within the hotel. At the heart of every hotel is the property management system, where all relevant information about the hotel and its guests flows in.
ProCampaign® is the comprehensive customer data and customer engagement platform that enables hotels to consolidate guest data from all properties and provide a unified view of the customer. The integrated modules enable marketers and email marketing managers to get to know their guests in detail and engage them with relevant content at any time: via analysis, evaluations, target group selections, surveys, hotel ratings and reviews, marketing campaigns, competitions, automated hotel recommendations and much more.
In addition to integrated e-mail marketing, ProCampaign® enables the integration of messaging applications that can be used to send other types of Guest Pre- and Post-Stay Messages.
We will be happy to show you ProCampaign® for hotels in a live demo!
For LLOYD, ProCampaign is a comprehensive e-mail marketing tool that can certainly keep up with the solutions of the "big players" on the market and also presents a vision of how to link the online world with stationary retail.Christin Susann Bugrahan, Online Marketing Manager at LLOYD Shoes
ProCampaign proves again that a privacy-compliant use of CRM systems is possibleSebastian Meissner, Head of the EuroPriSe Certification