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Hotel PMS MES Integration With ProCampaign®
Marketing via e-mail or SMS is one of the most successful communication tools for hotels. Through clever automation, you can use relevant occasions to send messages by e-mail or SMS to get in touch with your guests and provide them with the relevant content at any time.
For this to work best, you need seamless integration of your PMS (Property Management System) with your Messenger System for e-mail and SMS (MES). ProCampaign® can be directly connected to protel.I/O as a protel MES integration, providing you with ideal tools for successful e-mail and SMS marketing.
Accompany Your Guests During the Entire Guest Journey Thanks to Hotel PMS MES Integration
As an optimal extension, ProCampaign® connects to your hotel property management system. The flexible data structure of ProCampaign® and the flexible interfaces allow you to consolidate all data sets and easily integrate additional applications.
Remove data silos: Integrate your Hotel PMS into the central ProCampaign® database and thus consolidate all data from various sources. Get a 360° view of your guests and expand your success thanks to individualized messenger communication via e-mail and SMS. Use the existing potential of your guests and increase the satisfaction of your customers.
Become a Comprehensive Travel Companion from Pre-stay to Post-stay
Accompany your guests throughout the entire guest journey via e-mail or SMS in real time thanks to Messenger Marketing. Use relevant occasions to automatically send individual content via e-mail or SMS and provide exactly the information that is relevant at that moment.
Through the integration of your Hotel PMS, ProCampaign® is always informed about the current status of hotel bookings. In ProCampaign®, predefined workflows trigger event-related messages via e-mail or SMS: booking confirmations, pre-stay communication with relevant hotel information, additional offers on site and weather forecasts for the day of arrival. This way you can boost the excitement of your guests with individual messenger marketing.
There are also many opportunities to stay in touch with your guests after they have left the hotel via Post-Stay Messaging - provided that they have given their legally-compliant consent. Thank your guests for their visit, ask for feedback and make recommendations for a future stay.
Surprise Valuable Guests with Personalized Voucher Codes
Create incentives for further bookings with personalized coupon codes that you manage in ProCampaign® and send by e-mail or SMS. Surprise your guests with special offers or discount codes that you send to relevant customers at the right time.
Designing Tomorrow Today: Hotel PMS and ProCampaign®
At the heart of every hotel is the property management system, where all relevant information about the hotel and its guests flows in.
ProCampaign® is the comprehensive customer data and customer engagement platform that enables hotels to consolidate guest data from all properties and provide a unified view of the customer. The integrated modules enable marketing managers and CRM managers to get to know their guests in detail and to inspire them with relevant content at any given time: Messenger system for e-mail and SMS messaging, target group selections, personalization options, campaign management, surveys, analytics and AI functionalities, hotel ratings and reviews, automated recommendations for future stays and much more.
ProCampaign® covers further CRM categories in addition to the Messenger functions and therefore offers you the highest flexibility for your successful marketing and customer loyalty management.
In addition to integrated e-mail and SMS messaging, ProCampaign® allows you to integrate other messaging applications that can be used to send other types of pre- and post-stay messages for your guests.
We will be happy to show you ProCampaign® for hotels in a live demo!
For LLOYD, ProCampaign is a comprehensive e-mail marketing tool that can certainly keep up with the solutions of the "big players" on the market and also presents a vision of how to link the online world with stationary retail.Christin Susann Bugrahan, Online Marketing Manager at LLOYD Shoes
ProCampaign proves again that a privacy-compliant use of CRM systems is possibleSebastian Meissner, Head of the EuroPriSe Certification